For years, Alberta’s booming economy overwhelmed us with business. We were blessed. For most leaders, navigating the growth of their business simply meant hiring enough of the right people. For the employers of choice in each sector of the economy, this wasn’t an insurmountable challenge and they successfully grew their businesses.
It’s different now. Today, navigating your company’s growth means first surviving, then thriving, through these turbulent times. As your company’s CGO (Chief Growth Officer), you should be focused on both. The two tasks are intertwined. You can’t thrive if you don’t first survive correctly (more on that below). And surviving correctly brings a battle-hardened edge to companies, making them tough competitors who are well positioned to thrive when their markets turn around.